A good friend of mine sent me this, from Forbes magazine... "9. The gig economy will provide CMOs with opportunities to work in multiple firms. The Gig Economy is spreading and growing–from hiring a car and driver for 10 minutes or a condo by the beach for 3 days to hiring a hyper-specialized executive resource 1-2 days a week. Shifts in both technology and society now allow an accomplished senior executive to be an active member of the management team of two or three compani

As a person who has spent the last 30+ years in the advertising business, I get used to the jokes — “How do you live with yourself?” “You’re part of the problem…” “Why not go into politics, and have a chance at likeability?” It gets old, to say the least. But when I run across articles like the following, I have to admit, people may have a point. How on earth is the advertising industry going to take a stand AGAINST consumers having a choice how their information is used? The

Underhill-based Marketing Strategist Speaks to Packed Room at Notable Technology Conference Austin, TX, March 12, 2017 – David Weaver, a seasoned marketing strategist based in Underhill, spoke to a packed room at the South by Southwest Interactive conference with an inspiring speech on the promises and perils of working remotely. The speech was attended by hundreds of tech notables who gathered for the yearly conference. "The crowd was bigger than I anticipated," Mr. Weaver n